Skip to content
Japan — SATOM Japan Desk
SATOM JAPAN DESK

Your Japan Desk in Europe

Your message in business Japanese.
Your data in charts they grasp at a glance.

English is the working language. Japanese is the deciding language.

Where it starts

Your first impression in Japan is in the wrong Japanese

Most non-Japanese companies meet Japanese buyers for the first time in English, or in Japanese that machine translation produced, on the exhibition booth, the website, the product catalogue. To a Japanese professional, machine-translated Japanese reads as careless, and the impression forms before a single conversation.

Machine translation does not fail at grammar. It fails at trust, and it fails before you are in the room.

This first touch is exactly where generic AI stops being enough. It can produce Japanese that is grammatically close, but not the tone, register, and typographic care that mark a serious partner. SATOM gives you a first impression that is taken seriously from the first line.

Why it matters

English runs the conversation. Japanese closes the deal.

English works here

The working language between your teams, email and calls, operations and logistics, the day-to-day questions.

Japanese decides here

The language of the internal approval, the documents that circulate to approvers, the managers who never meet you, the yes or no on your proposal.

SATOM prepares the Japanese materials your customer meets at the decision stage.

Who this is for

For B2B teams reaching Japan without in-house Japanese

If your company is ready to reach Japanese decision makers but has no Japanese-language capability in-house, SATOM becomes that capability.

Manufacturing & Industrial

We adapt your technical materials for Japanese decision makers, handle incoming Japanese enquiries, and turn product data into charts procurement teams trust.

B2B Media

We localise your content for Japanese readers, manage Japanese-language communication with your leads, and produce clear data visualisations.

Services

What SATOM delivers

Japan is one of the hardest markets to enter on tone alone. Machine translation misses grammar, register, and layout, and Japanese professionals notice immediately. Every deliverable is written or corrected by a native speaker with 15+ years in B2B.

Japanese translation & document preparation
We translate and prepare your materials to Japanese business conventions — grammar, tone, and visual layout. We also review and correct existing or AI-generated content so it keeps the credibility Japanese partners expect.
Data preparation & Japanese infographics
Your numbers, turned into charts, reports, and infographics a Japanese decision maker reads at a glance.

Optional add-ons

B2B communication & lead generation Trade show & exhibition support Data extraction (PDF → CSV/XLSX)
Process

How it works

01

Contact me

A free 30-minute conversation to start. No commitment.

02

Quote & agreement

Fixed package or hourly, with a simple service agreement.

03

Content intake

You share source materials; we confirm scope and begin.

04

Draft & review

Native Japanese rewrite and visuals, with two revision rounds.

05

Ongoing support

Retainer or ad-hoc hours as your Japan work grows.

Why SATOM

What sets SATOM apart

Native Japanese, in Europe

Your materials are written by a native speaker, not translated by software — the difference Japanese readers feel on the first line.

Works in your time zone

Based in Europe, English throughout. Collaboration feels no different from working with a local partner.

Built for B2B

15+ years in manufacturing and engineering business development, so we read the commercial context behind every message.

AI-aware localisation

We know exactly where AI translation breaks down in Japanese, and fix it before your content reaches clients or partners.

Ready to reach the Japanese market?

Tell me your goals, timeline, and materials, and I will come back with the next step.

Satoshi Matsumoto, SATOM OÜ — your contact in Europe
Satoshi Matsumoto
Japanese Localisation & Data Specialist
Contact me